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What Benefits do candidates expect?
What Benefits do candidates expect?
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Written by Otta's Customer Care Team
Updated over a week ago

In today’s competitive job market, candidates are more discerning than ever. They’re not just looking at the salary or job title; they’re looking at benefit packages to gauge a company’s culture and how much it values its employees.

Your Benefits package can be a powerful indicator of your company’s values and priorities. Candidates want to understand your approach to flexible working, the scope of health and mental health Benefits, and more. These details offer subtle, yet crucial, insights into what it’s like to work in the company.

Simply meeting statutory requirements, such as holiday entitlement and maternity allowances, isn’t enough to attract top talent anymore. Similarly, perks like free tea and coffee, while nice, are often seen as basic expectations rather than meaningful incentives.

To truly engage and attract great talent, companies need to think outside the box to offer Benefits that stand out. Here are some exciting and unique Benefits that we’ve seen offered by employers with high engagement:

  • Fertility Benefits: Support for fertility treatments, adoption assistance, and surrogacy is becoming increasingly popular, signalling that the company cares about the long-term well-being and personal lives of its employees

  • PETernity leave: Offering time off for employees who adopt a new pet shows an understanding of the importance of pets in people’s lives, creating a more empathetic and supportive work environment

  • Work from anywhere: The ability to work from any location, whether it’s home, a different city, or even another country, appeals to today’s workforce, which increasingly values flexibility and work-life balance

  • Sabbatical programmes: Allowing employees to take extended time off after a certain period of service not only rewards loyalty but also promotes wellbeing and personal growth

  • Unlimited holidays: Trusting employees to manage their own time off can lead to increased job satisfaction and productivity, fostering a culture of autonomy and responsibility

  • Volunteer days: Providing paid days off for volunteering encourages community involvement and helps employees feel good about contributing to causes they care about.

Offering innovative and thoughtful Benefits is more than just a trend; it’s a strategic move to attract, engage and retain top talent. By going beyond the basics, companies can create a workplace culture that truly values and supports its employees, leading to higher retention of the team and long-term success.

For more information on adding and updating your Benefit offering on the platform, learn more here.

Want more insights?

Your Customer Success Manager (Pro and Advanced, only) can share what we’ve seen work best in companies similar to yours, and help you to evolve your Compensation and Benefits approach.

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